This inaugural golf game is an appreciation to the members of the media, in general, and to the sports writers and journalists, in particular, for their support in promoting Malakoff’s major sporting events such as Powerman Malaysia, Malakoff University Duathlon Series (MUDS), Penang Run, KL Run, Malakoff Interstate Fellowship Ride and Malakoff Charity Ride in 2009. The golf game also provides a platform for SAM to promote networking and stronger working relationship amongst its members.